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Case Studies

This section contains a number of technical, marketing and partnership case studies that share good practice in farm animal welfare and demonstrate different ways to implement and communicate higher welfare practices.


Sainsbury’s Pig Concept Farm

Sainsbury’s works with suppliers globally and recognises its responsibility to manage increasingly complex ethical, environmental and social issues

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Waitrose QR Codes – delivering welfare messages

Waitrose has a unique relationship with its farmers, supporting British agriculture in the care of animals to deliver superb quality through the highest welfare standards

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European Farmers Network case studies

The network brought together a values-driven association of farmers across Europe who believe that higher animal welfare is an essential part of sustainable agriculture

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Organic Milk Suppliers Cooperative

Organic Milk Suppliers Cooperative demonstrate how they are raising the bar in terms of higher welfare across their 450 dairy farms.

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Brookfield Farm – sustainable dairy calf welfare

A video highlighting the fantastic work the Brookfield Farm brand has done to create a sustainable veal and beef-rearing operation.

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Benefits of the Easy Care Sheep

Low input, high output, high welfare sheep farming.

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Dent Ltd – Leaders in Pig Welfare

In 2011, Dent Ltd (now under new ownership) received a Leadership in Pig Welfare award for ensuring a high quality of life for their pigs, demonstrating significant achievements…

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Unilever - A passion for Real food

In 2007, Vitality and Real ingredients were put at the heart of Hellmann’s, Calvé and Amora’s brand vision.

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Oxford Brookes University welfare awards

Oxford Brookes university has been awarded a Good Egg and Good Chicken Award for 2010 by the farm animal welfare charity Compassion in World Farming. The award recognises the…

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IKEA Italy awarded Good Egg Award for 2010

IKEA Italy have been awarded a Good Egg Award for committing to use only organic shell eggs in its restaurants all over the country. Now, all the eggs used by IKEA Italy are…

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