Good Egg Award
Category: Egg product (liquid or powder)
Status: Current Policy
"The Gü brand stands for quality and expertise. Consumers and our customers are at the heart of everything we do and as such, we strive to deliver what they are looking for in their dessert choices. Products with responsibly sourced ingredients are high on the consumer agenda and so in December 2011, we made a significant investment to convert all egg products used in our London manufacturing site to free range. That's why we're so proud to have had our free range status - which we display with prominence on all Gü packs across every market we operate in - recognised with this Good Egg Award.
2013 has already seen us celebrate our 10th birthday and receiving this leading industry accolade from Compassion in World Farming really adds to our excitement as we continue to grow the Gü brand and provide our customers with the very best that we have to offer. We will continue to work with our parent company, Noble Foods, to source all of our eggs and ensure that we are part of its ultimate aim to lead the way in setting animal welfare standards. This includes a continued investment in research designed to raise awareness in this area as well as a renewed commitment to learn pioneering new ways of improving what we do."
Mike Smith, Head of Marketing at Gü Puds