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Why enter?

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Compassion’s biennial Supermarket Survey is open to all major supermarkets across Europe. It enables retailers to benchmark their farm animal welfare performance against their industry peers.

The survey is rigorous and challenges supermarkets to provide detailed company information relating to specific livestock species. The information provided ensures a sound and critical backdrop for ongoing discussions between retailers and Compassion.

Retailers receive a bespoke feedback report on their performance, with suggestions for welfare improvements and marketing and partnership opportunities, as well as a detailed analysis of their individual performance in relation to their competitors.

The Retailer Awards - which stem from the survey results - are a great way to build brand reputation whilst achieving continuous improvement in the area of farm animal welfare.

If you would like to find out more about the Supermarket Survey, please contact:


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If you have any further questions regarding this, or any other matter, please get in touch with us at We aim to respond to all queries within two working days. However, due to the high volume of correspondence that we receive, it may occasionally take a little longer. Please do bear with us if this is the case. Alternatively, if your query is urgent, you can contact our Supporter Engagement Team on +44 (0)1483 521 953 (lines open Monday to Friday 9am to 5pm).